• Delivers 1200 mg of sunflower lecithin per softgel, including 180 mg phosphatidylcholine; non-GMO and soy-free, naturally rich in phosphatidylinositol, phosphatidylethanolamine, and essential fatty acids.
• Emulsifies fats to help dispersion in water, supporting fat digestion and healthy lipid metabolism; as a choline-containing phospholipid, its choline is readily absorbed.
• Phosphatidylcholine is a key cell-membrane phospholipid, most concentrated in brain, heart, liver, and kidneys, supporting cellular health in these organs.
• Convenient 100-softgel bottle with soy-free, non-GMO formulation.
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Now Foods, Sunflower Lecithin, 1200 mg, 100 Softgels
Size
100
softgels
UPC
733739823113
Best Before
10/2027
55 people have viewed this item in the last 7 days
About this item
Suggested Use
Adult Dosage: Take 2 softgels once daily.
Ingredients
Each softgel contains:
Sunflower Lecithin (from Helianthus annuus)(Seed)(providing 180 mg Phosphatidyl Choline)
1200
mg
Non-medical Ingredients:
Softgel Capsule (bovine gelatin, glycerin, water), Organic Extra Virgin Olive Oil
Description
Lecithin is a popular supplement, but there are very few sources of non-soy based lecithin as it is typically sourced from soy. Most soy sources are from genetically modified (GM) crops, where as presently, there are no genetically modified crops of sunflowers.
NOW® Sunflower Lecithin has Phosphatidyl Choline, the most abundant phospholipid in the cell membrane. Although phosphatidylcholine phospholipids are present in almost all cells within the body, the highest concentrations may be found in the brain, heart, liver, and kidneys. NOW® Sunflower Lecithin also naturally abounds in Phosphatidyl Inositol, Phosphatidyl Ethanolamine, and essential fatty acids. Lecithin in the diet aids in emulsifying fats, enabling them to be dispersed in water; and as a choline-containing phospholipid, its choline is easily absorbed and utilized by the body. NOW® Sunflower Lecithin Softgels are Non-GMO and Soy-Free.
- A factor in the maintenance of good health
- Helps to support liver function
- Source of Choline
- Soy-Free
Frequently Asked Questions
What is NOW Foods, and what kind of company is it?
NOW Foods is a family- and employee-owned American supplement manufacturer founded in 1968 by Elwood Richard in Illinois. The company produces over 1,400 natural health products ranging from vitamins, minerals, and amino acids to essential oils, sports nutrition, and natural foods. It holds certification from multiple third-party organizations including NSF and Intertek, and remains one of the largest independent supplement companies in North America. In 2026, NOW established an Employee Stock Ownership Plan (ESOP), making employees co-owners of the business.
What is NOW Foods and is it a reliable supplement brand?
NOW Foods is an American natural products company founded in 1968 by Elwood Richard, still owned by the Richard family today. It manufactures a broad range of vitamins, minerals, supplements, natural foods, and personal care products. Facilities in Illinois, Nevada, and Ontario, Canada, operate under SQF Level II, Informed Sport/Informed Choice, and ISO/IEC 17025:2017 accredited in-house laboratory certifications. NOW was one of the first supplement manufacturers to earn NPA cGMP certification in 2000, six years before the FDA made it mandatory for the dietary supplement industry.
What distinguishes NOW Foods from other large supplement brands?
NOW was among the very first dietary supplement manufacturers to voluntarily pursue GMP certification in 2000, receiving an A rating from the National Products Association before regulations required it. It now holds simultaneous GMP certification from both Eurofins (NSF/ANSI 455-2 standard) and Intertek (SSCI benchmarks), a dual third-party standard uncommon at this scale. Its 2026 ESOP transition reflects genuine employee ownership rather than the private equity acquisitions common among large supplement brands. The NOW brand spans a uniquely wide range of categories under one quality umbrella, making it practical for consistent multi-supplement routines.
What makes NOW Foods different from other large supplement brands?
NOW Foods has maintained family ownership for over 55 years with a deliberate strategy of keeping prices accessible rather than maximizing margins — a philosophy embedded from day one. Its ISO/IEC 17025:2017 accredited in-house laboratory operates at the same analytical accreditation standard used by pharmaceutical companies and national testing labs — rare for a supplement brand. NOW also holds Informed Sport certification, which tests for athletic banned substances, making products suitable for competitive athletes who require verified clean-label supplements.
The information provided above is for reference purposes only and has not been reviewed or approved by Health Canada. It does not constitute medical advice and should not replace consultation with a qualified healthcare professional.
Caution
This product is not intended to diagnose, treat, cure, or prevent any disease.
Disclaimer
You should not use the information or services on this Site to diagnose or treat any health issues or for prescription of any medication or other treatment.
Always check the product label or packaging prior to using any product. If there are discrepancies, customers should follow the information provided on the product label or packaging.
Now Foods, Sunflower Lecithin, 1200 mg, 100 Softgels
Size
100
softgels
UPC
733739823113
Best Before
10/2027
55 people have viewed this item in the last 7 days
$16.99
Quantity
Not enough inventory in stock
Purchase limit exceeded
In-Store Purchases
In stock at LIFEPLUS Natural Health
#1825 - 4720 Mcclelland Rd, Richmond, BC
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Today, Jun 10
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