What is Platinum Naturals Prenatal EasyCal, and what does it provide per serving?
Platinum Naturals Prenatal EasyCal is a prenatal calcium supplement formulated specifically for pregnant and breastfeeding women, providing per two-softgel daily dose: 500 mg of calcium (from calcium carbonate and calcium citrate), 150 mg of magnesium (from magnesium carbonate and magnesium citrate), 200 IU of vitamin D3, 30 IU of vitamin E, 40 mg of vitamin C, and 1,400 mg of flaxseed oil. The softgel delivery format uses Platinum Naturals' proprietary Omega Absorb delivery system — nutrients are suspended in natural oil (flaxseed oil) rather than compressed into a dry tablet, which activates the same fat-digesting pathways used for dietary fat-soluble nutrients and enhances absorption of the fat-soluble components. The formula is free from artificial preservatives, binders, fillers, synthetic colors, and animal testing, reflecting Platinum Naturals' founding commitment to clean formulations.
Why do pregnant women need supplemental calcium, and how do the supporting nutrients in EasyCal help?
During the second and third trimesters, fetal bone development requires a rapid influx of calcium. If maternal dietary intake is insufficient, the baby draws calcium directly from the mother's bones and teeth, leading to conditions such as joint and pelvic pain, tooth loosening, muscle cramps, and long-term bone density loss. The recommended daily calcium intake for pregnant women aged 19 to 50 is 1,000 mg; average dietary intake provides 500 to 800 mg, leaving a gap that supplementation addresses. EasyCal provides 500 mg per daily dose to bridge this gap alongside dietary calcium. Vitamin D3 (200 IU per serving) is essential because calcium absorption in the intestine is vitamin D dependent — without adequate D3, calcium passes through the gut unabsorbed. Magnesium is required for vitamin D activation and calcium metabolism, and it reduces the risk of leg cramps common in pregnancy. Vitamin C supports collagen synthesis in bone matrix and tissue, while flaxseed oil provides omega-3 fatty acids to support fetal neural development.
How and when should Platinum Naturals Prenatal EasyCal be taken, and are there any interactions to be aware of?
The recommended dose is two softgels daily, taken with the evening meal. Taking calcium with a meal improves absorption by triggering stomach acid secretion, and the evening timing aligns with the body's natural bone remodeling process, which is most active overnight. The Omega Absorb delivery system in the flaxseed oil matrix further enhances absorption by mimicking the fat-stimulated conditions the body uses to absorb fat-soluble nutrients. An important interaction to note: calcium competes with iron for intestinal absorption. Prenatal EasyCal should be taken at least 2 hours before or 4 hours after any iron supplement or iron-containing prenatal multivitamin to avoid this competition. Store in a cool, dry place.
How does Prenatal EasyCal differ from standard calcium carbonate tablets commonly sold for pregnancy?
Standard calcium carbonate tablets — the most common form found in pharmacies — require high stomach acid for dissolution and absorption, meaning they must be taken with a full meal and are poorly absorbed by individuals with reduced gastric acid output (common in pregnancy due to nausea and dietary changes). EasyCal combines calcium carbonate with calcium citrate, which does not require stomach acid and is therefore absorbed more consistently across varying gastric conditions. The inclusion of magnesium citrate (alongside carbonate) is a meaningful formulation choice: most basic prenatal calcium products omit magnesium, despite its role in calcium metabolism and leg cramp prevention. Platinum Naturals' Omega Absorb delivery — suspending nutrients in flaxseed oil — is a proprietary enhancement absent from compressed calcium tablets, designed to activate the lipid digestion pathway for improved fat-soluble nutrient co-absorption. The addition of flaxseed oil (1,400 mg) also provides plant-based omega-3 (ALA) that supports fetal brain development. No artificial binders, fillers, synthetic colors, or preservatives are used — a standard Platinum Naturals maintains across all its products.
What is Platinum Naturals?
Platinum Naturals is an award-winning Canadian supplement company founded in 1996 in Richmond Hill, Ontario. Established by holistic nutritionist David Khang, the brand is built on two core commitments: creating products as close to nature as possible and as effective as possible. Supplements contain no artificial preservatives, binders, fillers, or colors and are not tested on animals. Available across Canada, the brand is trusted by natural health practitioners and health-focused consumers alike.
What makes Platinum Naturals different from other supplement brands?
Platinum Naturals developed the proprietary Omega Absorb delivery system, which suspends nutrients in a natural oil carrier to replicate absorption conditions similar to taking supplements with a fat-containing meal. This addresses a real bioavailability gap: many vitamins and nutrients are fat-soluble or require dietary fat for optimal uptake. Rather than a standard capsule or tablet, Omega Absorb activates the same fat-triggered absorption pathways your digestive system uses for food-based nutrients, resulting in more complete delivery to the bloodstream.
The information provided above is for reference purposes only and has not been reviewed or approved by Health Canada. It does not constitute medical advice and should not replace consultation with a qualified healthcare professional.